Zoslee’s design philosophy is rooted in narrative and tension as tools for awakening perception.

We live in an era of rapid technological advancement, where fundamental values such as time, sensory experience, relationships, and faith are fading. Design must go beyond form and function—it should reconnect these values and transform them into narratives. It is not just about creating objects; it is about shaping how we experience the world.

A designer is both a storyteller who turns joy and imagination into narratives and an explorer who seeks solutions. Through design, I aim to revive fading values and help people engage more deeply with objects and spaces. Objects should not only serve a function but also provoke questions and expand experiences.

"What values are we losing?"



"What must we rediscover?"

In these questions, I see design as a medium that brings lost values back to life. Design is not just an act of creation—it is a way of exploring the world, reconnecting what matters, and leaving a message for future generations.